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Why Are Face Serums So Expensive?
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Why Are Face Serums So Expensive?

24 February 2025


Why Are Face Serums So Expensive?




There are many new expensive face serums. Why are they so expensive? Are skin care products in general worth the price?



Vitamin C, ascorbic acid, is one of the most expensive serums for the face. Are vitamin C serums worth the price?




What about HA serums? Do they work and are they worth the money?



No skin care product is worth the cost, even if it is an affordable product, if it is not the right skin care product for your Baumann Skin Type®. Make sure you know your skin type so we can give you custom advice and recommendations so you do not waste your money on expensive face serums that are not even right for your skin.




Expensive Face Serums



There are many expensive skincare products and I am often asked if they are worth the expensive price. The answer is- “Maybe”. It depends upon your skin issues, skin type, and barriers to skin health.




The most expensive serums usually have these ingredients:



ascorbic acid (Vitamin E)




exosomes



growth factors




peptides



stem cells




Stem cells, growth factors, and exosomes are a bit similar. You can learn the differences between these cosmeceutical ingredients here.



Why are Vitamin C Serums Expensive?




Vitamin C serums were some of the first expensive serums. Now there are many affordable ones on the market and many are good.



They were originally expensive because they were difficult to formulate and only one company held the formulation patent. Now they patent has expired and there are many affordable choices. However, not all Vitamin C serums are worth the money.




Avoid Vitamin C serums that:



Are in a jar




Are in a clear bottle (look for dark bottles such as cobalt blue and amber)



Have a pH higher than 3.5 (You have to measure this to know)




Are sold on Ebay or sites where you do not know if they are stored in air conditioned warehouses



All of those factors reduce the potency of this very unstable serum.




Here are some of our dermatologist recommended Vitamin C serums.



La Roche-Posay Vitamin C Serum




$44.99


Add to Cart

Obagi-C FX System C-Clarifying Serum

$140.00

Add to Cart

Obagi Force Field Kit with Professional-C Serum 20%

$189.00

Out of Stock

Obagi Professional-C Peptide Complex

$125.00

Add to Cart

CeraVe Skin Renewing Vitamin C Serum

$26.99

Out of Stock

ISDIN Flavo-C

$100.00

Add to Cart

ISDIN Flavo-C Ultraglican Ampules

$46.00

Out of Stock

ISDIN Hyaluronic Booster 10 Ampoules

$46.00

Add to Cart

ISDIN Melatonik® Restorative Melatonin Night Serum

$160.00

Add to Cart

La Roche-Posay Pure Vitamin C Face Cream

$54.99

Add to Cart

La Roche-Posay Vitamin C Serum

$44.99

Add to Cart

Obagi-C FX System C-Clarifying Serum

$140.00

Add to Cart

Obagi Force Field Kit with Professional-C Serum 20%

$189.00

Out of Stock

Obagi Professional-C Peptide Complex

$125.00

Add to Cart

CeraVe Skin Renewing Vitamin C Serum

$26.99

Out of Stock

ISDIN Flavo-C

$100.00

Add to Cart

ISDIN Flavo-C Ultraglican Ampules

$46.00

Out of Stock

ISDIN Hyaluronic Booster 10 Ampoules

$46.00

Add to Cart

ISDIN Melatonik® Restorative Melatonin Night Serum

$160.00

Add to Cart

La Roche-Posay Pure Vitamin C Face Cream

$54.99

Add to Cart

La Roche-Posay Vitamin C Serum

$44.99

Add to Cart

Obagi-C FX System C-Clarifying Serum

$140.00

Add to Cart

Obagi Force Field Kit with Professional-C Serum 20%

$189.00

Out of Stock

Obagi Professional-C Peptide Complex

$125.00

Add to Cart

CeraVe Skin Renewing Vitamin C Serum

$26.99

Out of Stock

ISDIN Flavo-C

$100.00

Add to Cart

ISDIN Flavo-C Ultraglican Ampules

$46.00

Out of Stock

ISDIN Hyaluronic Booster 10 Ampoules

$46.00

Add to Cart

ISDIN Melatonik® Restorative Melatonin Night Serum

$160.00

Add to Cart

La Roche-Posay Pure Vitamin C Face Cream

$54.99

Add to Cart

Why is Skinceuticals Serum So Expensive?

Lets talk about why Skinceuticals Vitamin C Serums cost so much.

Skinceuticals was the first ascorbic acid serum and is one of the most expensive. Actually the first brand to sell Vitamin C serum was Cellex-C but the founders split and Dr. Sheldon Pinnell got the formulation and patent and the other founder took the brand name Cellex-C. Dr. Sheldon Pinnell started the company Skinceuticals which he later sold to Loreal. The formulation patent was important because it had right to using the low pH serum that increases absorption of vitamin C into the skin. Now the patent has expired and there are many Vitamin C serums on the market that are the important pH of 2- 2.5. Skinceuticals, because of the brand name, multiple clinical trials and Loreal’s backing, remains the most popular. However, there are many less expensive Vitamin C serums that are also good if you do not want to splurge on a Vitamin C serum and are looking for a cheaper option. Many Vitamin C dupes work well, but avoid any Vitamin C dupes in a jar or with clear glass bottles because air and light inactivate the ascorbic acid. Vitamin C in a jar is a waste of money!

You can find other more affordable Vitamin C serums here:

La Roche-Posay Vitamin C Serum

$44.99

Add to Cart

Obagi-C FX System C-Clarifying Serum

$140.00

Add to Cart

Obagi Force Field Kit with Professional-C Serum 20%

$189.00

Out of Stock

Obagi Professional-C Peptide Complex

$125.00

Add to Cart

CeraVe Skin Renewing Vitamin C Serum

$26.99

Out of Stock

ISDIN Flavo-C

$100.00

Add to Cart

ISDIN Flavo-C Ultraglican Ampules

$46.00

Out of Stock

ISDIN Hyaluronic Booster 10 Ampoules

$46.00

Add to Cart

ISDIN Melatonik® Restorative Melatonin Night Serum

$160.00

Add to Cart

La Roche-Posay Pure Vitamin C Face Cream

$54.99

Add to Cart

La Roche-Posay Vitamin C Serum

$44.99

Add to Cart

Obagi-C FX System C-Clarifying Serum

$140.00

Add to Cart

Obagi Force Field Kit with Professional-C Serum 20%

$189.00

Out of Stock

Obagi Professional-C Peptide Complex

$125.00

Add to Cart

CeraVe Skin Renewing Vitamin C Serum

$26.99

Out of Stock

ISDIN Flavo-C

$100.00

Add to Cart

ISDIN Flavo-C Ultraglican Ampules

$46.00

Out of Stock

ISDIN Hyaluronic Booster 10 Ampoules

$46.00

Add to Cart

ISDIN Melatonik® Restorative Melatonin Night Serum

$160.00

Add to Cart

La Roche-Posay Pure Vitamin C Face Cream

$54.99

Add to Cart

La Roche-Posay Vitamin C Serum

$44.99

Add to Cart

Obagi-C FX System C-Clarifying Serum

$140.00

Add to Cart

Obagi Force Field Kit with Professional-C Serum 20%

$189.00

Out of Stock

Obagi Professional-C Peptide Complex

$125.00

Add to Cart

CeraVe Skin Renewing Vitamin C Serum

$26.99

Out of Stock

ISDIN Flavo-C

$100.00

Add to Cart

ISDIN Flavo-C Ultraglican Ampules

$46.00

Out of Stock

ISDIN Hyaluronic Booster 10 Ampoules

$46.00

Add to Cart

ISDIN Melatonik® Restorative Melatonin Night Serum

$160.00

Add to Cart

La Roche-Posay Pure Vitamin C Face Cream

$54.99

Add to Cart

Read more about how to find the best serums here.

So are expensive serums worth the price? Maybe…. It depends upon your Baumann Skin Type.

Take the Quiz

Is ferulic acid worth it in Vitamin C serums?

Ferulic acid is a potent ingredient that is often added to expensive face serums and increases their cost.

It has many benefits, but the reason it is added to ascorbic acid serums is to help stabilize them. When you open your Vitamin C serum it goes bad quickly from light and air exposure. Keeping it in a dark skin care refrigerator can help.

If you do not use up your Vitamin C serum within one month of opening it, then it is worth buying a serum containing ferulic acid.

Are Exosome Serums Worth The Price?

Exosomes are the new trend in expensive face serums. They are used to get rid of wrinkles and are the hottest new anti-aging ingredient in 2023.

Exosomes contain RNA, growth factors, and other cell signals that help get rid of aging senescent cells.

Whether or not expensive exosome serums are worth the money depends upon:

where the exosomes come from

how they are processed

what other ingredients they are mixed with

when they are used in your skin care routine steps

Exosomes often come from platelets derived from donated blood, umbilical chord blood, or fat cells which makes them very expensive.. Where the exosomes come from affects how well they work. The serums with the best data come from donated blood. They work similarly to PRP (Platelet Rich Plasma).

Is Plated Skin Science Serum Worth The Cost?

The Plated Skin Science serums are one of the best new serums in 2023. Are they worth the $250 price tag? My patients have seen a big difference with the serum. I interviewed the cardiologist who developed it and you can find the interview on You Tube.

The early studies on this show a decrease in senescent cells, improved skin texture and increased collagen. I use this myself and believe it is worth the cost (but of course I try to buy it when discounted).

Is Barbara Strum Serum worth the price?

Barbara Strum is an orthopedic doctor from Germany who now has a luxury skin care brand with exosome-based expensive face serums.

There are no published studies on her website and it is unclear to me where the exosomes come from but the reference to PRP makes me think they are platelet derived.

Without data, I do not have an opinion on if the Barbara Strum products really work, but it is a bad sign that they have not sent me any to test on patients. Most companies with good technologies send me samples because they are so proud of their efficacy and want me to see that they work.

There are more affordable exosome products out there, so I would hold off on spending the money until we have some good published data.

How do I know if an exosome serum is worth the money

It is hard for you to know on your own. I independently test skin care products from many brands, so check back here because our skin care product blogs and skin care ingredient blogs are all written by dermatologists (me!) and are updated frequently so you get the most current information.

What we look for when we evaluate exosome products:

How were the exosomes centrifuged? The speed and diameter of the centrifuge determine how many exosomes stay intact. If they break open they are useless. This one of the trickiest parts in working with exosomes. They are very delicate.

Where did the exosomes come from? This is what determines which growth factors, RNA molecules, and other cell signals are in the exosome serum.

Are Growth Factor Serums Worth the Money?

There are many types of growth factors in expensive face serums. One of the best growth factors is TGF-beta.

Some growth factors are good and some are dangerous. I discuss these at length in Chapter 37 (Anti-Aging Ingredients) in the 3rd edition of my textbook Baumann’s Cosmetic Dermatology (McGraw Hill 2022). It is too much information to describe here.

Basically- if a growth factor serum is worth the money depends upon which kinds of growth factors it contains.

expensive face serums

Expensive Hyaluronic Acid Serums

Are HA serums worth the money?

Well now there are so many affordable ones that there is no reason to spend a lot- unless you tend to get clogged pores. I have found that some of the cheap hyaluronic acid serums cause comedones. It could be due to other comedogenic ingredients in the cheaper formulations.

Are stem cell serums worth the money?

In my opinion stem cell serums are a waste of money. They are often made from plant stem cells such as apples that do not make the same components such as collagen that human skin needs. The stem cells die on the shelf. Even if they could live long enough to be active, these expensive face serums cannot penetrate down deep enough into the skin to have any effect.

The stem cell skin care product trend is over and now it is all about exosomes.

Follow us on You Tube and Social media @SkinTypeSolutions to learn about new expensive face serums and other skin care products in 2023.

DQH Can I use salicylic acid first and then vitamin C? It’s easy to create a skincare routine, but knowing how to use it is another thing entirely. In most cases, if you’re not getting the desired skin results, it could be due to the layering of conflicting ingredients. So, is it possible that salicylic acid and vitamin C are such ingredients? Or are these active ingredients the duo that’s been missing from your skincare routine? If you want answers, stick around because today we are going to explain the benefits of salicylic acid and vitamin C and how they can be used in your daily life. What are the benefits of salicylic acid for skin? Salicylic acid is one of the most commonly used beta hydroxy acids and is favored by many people with oily, acne-prone skin. This acid is derived from willow bark, and unlike its water-soluble relatives (called alpha-hydroxy acids), salicylic acid is oil-soluble, which means it can penetrate deeper into the lower layers of the skin. Once it reaches the lower layers, it can help unclog pores of excess sebum, dirt, bacteria, debris, and impurities. This results in clearer skin tones and greater definition. Not only does salicylic acid benefit the underlying layers, but the outer surface of the skin benefits as well. When applied to the skin, salicylic acid removes the buildup of dead skin cells. This is accomplished by breaking the bonds that hold dead cells to the surface. Over time, this can cause the complexion to look dull and prone to acne, blackheads, and other blemishes. If you’d like to learn more about salicylic acid and how it can improve your skin, check out this dedicated blog post from a beauty insider. What are the benefits of vitamin C for skin? Vitamin C is considered one of the most powerful antioxidants, which means it is very effective at fighting free radicals and preventing them from causing further skin damage. Examples of free radicals include pollution, central heating, UV rays and harsh climate. They attack proteins, fats and cell membranes as soon as they come into contact with the skin, causing signs of premature aging such as fine lines and wrinkles as well as hyperpigmentation, flaky patches of skin and loss of elasticity. Many people usually prefer to use vitamin C in their morning routine as this ingredient gives the complexion a radiant glow. You’ll also find that vitamin C can target areas of hyperpigmentation, plumping the skin and reducing the appearance of fine lines and wrinkles. The thing about vitamin C is that there are a lot of outdated studies going back to the 1950s that describe vitamin C as an unstable skin component. Thanks to improvements in modern technology, this is no longer the case as all products now contain a stable form of vitamin C. Visit The Beauty Insider to learn more about vitamin C. So please check out our blog post. Can I use salicylic acid first and then vitamin C? Yes, you absolutely can. In fact, it’s thought that using salicylic acid before using vitamin C ensures it penetrates faster and works faster. This is an efficient way to utilize two power sources, and the reason has to do with pH. For example, the skin’s natural pH is about 4.7, making it slightly acidic. Salicylic acid and vitamin C are also both acidic, and you’ll find that vitamin C is absorbed quickly into the skin. Therefore, using salicylic acid beforehand can increase the acidity of the skin and allow vitamin C to penetrate into the skin faster. While this is considered an effective way to combine two powerful ingredients, you need to be aware of your skin type and how it reacts to certain active ingredients. Even people with perfect, normal skin can experience skin sensitivity and irritation. Therefore, always consult a doctor or dermatologist before using any new products on your skin. It’s also important to follow skin application rules. In this case, you need to use the product correctly to ensure you get the best results for your skin. If you’re not sure what I mean, the basic rule for skin is to start with the thinnest consistency and work your way up to the thickest consistency. This prevents a barrier from forming on the surface, preventing other active ingredients from penetrating the skin. Can I use salicylic acid at night and vitamin C in the morning? Yes, absolutely, this is considered the most effective way to get returns without any adverse side effects. This is because there is enough time between applications to ensure that the skin’s pH levels return to balance. You’ll also find that Vitamin C is rich in antioxidants and is perfect for use in the morning to ensure your skin is protected and looking its healthiest. Due to the small size of salicylic acid molecules, it is an acid that is able to reach the deepest parts of the skin. While this is effective at keeping skin clear, it also increases the risk of irritation and photosensitivity. Therefore, many people prefer to use powerful BHAs in their evening routine without exposure to UV rays, pollution, or harsh weather. Warning: If you avoid using sunscreen every day, none of these ingredients will do what your skin needs. The combination of chemical peels and powerful ingredients increases the risk of further damage to the skin’s surface. Use SPF 50 every day to keep your skin protected and your lipid barrier healthy, even on cloudy days, keeping your skin in top condition.
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