Be the first to buy these 7 fragrances that are about to go viral on TikTok

Be the first to shop these 7 fragrances that will go viral on TikTok. If TikTok is any example, everyone is a trailblazer. Slippers are the coolest shoe trend of the season, and hooded dresses are on the rise. But

when it comes to what to wear, nothing goes viral like perfume.

Take Maison Francis Kurkdjian’s Baccarat Rouge, for example. It’s got a whopping 285.6 million views, and is so intoxicating that one influencer said smelling it was like an out-of-body experience. And then there’s

Phlur’s “Missing Person,” a song designed to make you cry (in a good way).

It’s nice to know. It’s personally validating to have someone stalk you on the street just to find out what perfume you wore this morning. But going viral often leads to global sell-outs, which isn’t fun.

If you’re looking for a new scent that’ll turn heads and make you a true trendsetter, let our friends at Refinery29’s beauty editors point you in the right direction. Sooner or later, these shiny new scents will be so fabulous

Everyone will be talking about them. Get them while you still can.

Tom Ford Cherry Smoke 50ml, £265

“For me, cherries are both nostalgic and luxurious. If you grew up with a Baby All Gone doll, you’ll no doubt remember the jar of ‘little cherries’ that accompanied her. They would disappear from the magnetic spoon with a satisfying click when you put it in your mouth, only to magically reappear when you dipped the spoon back into the glass. But her scent – sweet, tooth-aching, yet utterly calming – has always stayed with me.

Thirty years later, I primarily associate cherries (especially luscious cherries) with the most decadent cocktails. You know her. Soak them in a glass of brandy and plenty of syrup.

Cherry Smoke by Tom Ford initially evokes nostalgia, but the faux cherry spray dries down to something warm and enveloping, thanks to a slightly charred element (i.e. a balance of smoky woods and leather).

This scent is expensive, but since I bought it from Selfridges a few days ago, I’ve always been a fan of it. It’s been clinging to my coat since I bought it. It’s a lot less smoky now, a lot sweeter and more floral. It’s definitely an adult cherry scent that stays on beautifully on clothes. If you want something very similar and lasts longer on the skin, there’s Kayali’s Lovefest Burning Cherry.

Dior True Me Eau de Parfum, 30ml, £63.

“First, let’s talk about the bottle: it’s big, it’s beautiful, matte white, with a thin gold spiral running from top to bottom, so you know it’s Dior. As luxurious as it is (I should point out it’s a £63 perfume),

I find myself reaching for it. This happens quite often, even in the mornings, when I’ve just finished work on the kitchen island and want to smell fresh without risking a headache or my porridge smell.

Because it’s water-based rather than alcohol-based, this is one of the lightest, most airy scents I own, perfect for layering over perfumes, which is fun! There are flowers in it, but they’re not noticeable. Instead, it’s like a bouquet of flowers on a rustic table. It adds something beautiful, but you barely notice it.

Boy Smells Hinoki Fantôme EDP 65ml, £105

“#PerfumeTok has fallen in love with this chic brand designed by fashion veterans Matthew Herman and David Kien (whose candles are frequently posted and praised on the app). This scent is an updated version of their best-selling candle

The namesake is paired with Baccarat Like Rouge, which conveys a sense of luxury thanks to its woody and amber notes.

Hinoki Fantôme blends warm Japanese cypress with smoky leather. This particular wood is said to bring relaxation, meditation and calm clarity. I expect this campaign to unfold online and in person this month and beyond. I have

seen someone in a TikTok video comparing it to a “hip speakeasy in New York City,” probably thanks to the smoke of tobacco leaves, spices and patchouli.

The price of this fragrance puts it in the premium perfume category, and while I think it’s worth the hype and price, a small group of trendy, cool brands reflect many #GRWM The aspirational side of the video. The pink and black glass bottle is boujee too.

Phlur Tangerine Boy EDP 50ml, £96

“If you haven’t jumped on the Phlur bandwagon yet, get on board. The scents really do live up to the TikTok hype. Recently the brand released Tangerine Boy and I’m not sure how that’s possible, but it fits my ideal scent profile.

I’m a huge fan of citrus scents, but I usually only use these orange tones in spring and summer. However, that may soon change thanks to the brand’s new product. It’s warm and citrusy – the brand describes it as a “citrus spice”. Think: clean and crisp, but with a warmth you wouldn’t expect. You wouldn’t usually find it mixed with lemon or ginger.

There are notes of black pepper, amber and moss, as well as apple, citrus and jasmine petals. The top note is lemon, but there’s nothing sour about this scent. Like other Phlur scents, it evokes childhood memories, like a scent my mother might have used. I’ll definitely be adding this to my winter rotation. Maybe it’ll even become my new year-round favourite.

Prada Paradoxe EDP 30ml, £59

“I like scents that are sweet but not too overpowering. When a scent is addictive, I know I’ve found ‘the one’ and I reach for it most days. It’s my perfume.” People love Prada’s Paradox. “The amber floral scent lasts all day, perfect for when you have plans after get off work but don’t have time to freshen up.” There’s already been a lot of chatter about this scent on TikTok, and I think that’s only going to increase in the coming months (and even more as spring approaches). With notes of bergamot, pear, jasmine and vanilla, it makes for a sweet and sensual scent. Plus, the bottle is emblazoned with Prada’s iconic triangle logo (on the side), making it even more iconic. This aesthetic fits in perfectly with some of TikTok’s hottest trends like Barbiecore.”

Diptyque Do Son Eau de Parfum 75ml, £140

“Diptyque isn’t a hard perfume brand to sell, is it? For most people, the mere mention of the name piques their interest, and that’s ultimately due to the brand’s reputation for creating addictive and sensational scents. And

They don’t make any mistakes.

Their latest limited edition Eau do Son is no exception. Named after one of the founders’ childhood summers spent on the coast of Vietnam, Diptyque captures the imagination with its intoxicating blend of tuberose, amber and jasmine that perfectly captures the scent of a tropical sea breeze, but most importantly, it’s not overpowering. That’s because of what can only be described as freshly squeezed orange. I highly doubt you could try it and not get addicted. Narciso Rodriguez MUSC NOIR Rose EDP 50ml, £55

“Yeah, TikTok has definitely had a big influence on me. Who wouldn’t want to emulate a chic French woman, wearing a big, puffy coat for a nighttime stroll? I’ve never really wanted to be part of the ‘French beauty girl’ scene, but

This musky perfume was my New Year’s Eve scent and hasn’t really left my body since. With notes of bergamot, tuberose and vanilla, it’s not a rose in the traditional sense of the word – which is exactly why I love it. I always stop by now

I love the pink bottle and how big it is (if you buy the 100ml). Travel friendly, not so much. But who needs a wallet when you smell this good?”

DQH Knowledge drop: In your 20s, your skin cell turnover decreases. (Cell turnover is a key component in keeping your skin youthful.) You know what else slows down? Your collagen production. Starting in your 20s, collagen decreases by about 1 percent per year. Should you want to prevent fine lines and wrinkles, start by eliminating behaviors that contribute to premature aging. “If it’s bad for you, it’s bad for your skin,” says dermatologist Michel Somenek. “Cigarette smoking reduces blood flow to the skin and causes premature wrinkling and a dull skin texture. Making the repeated pursed motion to inhale can also cause smoker’s lines. Alcohol and recreational drugs are toxins for the skin that damage its cellular structure and DNA,” Somenek tells us. “The faster you eliminate vices while you are young, the better chance your skin and body have to recuperate.” Also, adopting an anti-aging routine in your 20s is key. After all, the best offense is a good defense. We spoke to Somenek and experts Joshua Ross and Audrey Kunin to find out more. Keep reading for the best anti-aging products for your 20s, according to skincare professionals. Sunscreen “We all know that the sun is the number one cause of skin aging and starting the prevention in your 20s is very important,” Ross says. “The majority of your sun damage won’t start to appear until you’re in your 30s, so don’t wait until you see it surface or you’ll be behind the curve. Stay ahead of it with a good-quality zinc-based sunscreen worn daily.” Farmacy Green Defense Daily Mineral Sunscreen An invisible sunscreen with SPF 30, plus botanical extracts meant to protect skin with tons of antioxidants. Bonus: It’s clean and fine to use under makeup. Bareminerals Complexion Rescue™ Tinted Moisturizer Broad Spectrum SPF 30 Although we recommend you use your SPF and moisturizer separately, we also understand moments when you don’t have time or energy for that extra step. For those times, this bareMinerals moisturizer is a great thing to have on hand. Vitamin C Serum “A great introduction to anti-aging is to start with a vitamin C serum in your morning skincare routine,” Ross says. “It’s a powerful antioxidant that will neutralize free radicals and brighten the skin.” He adds that it’s a great way to counteract the effects of the sun’s harmful rays, which, as previously mentioned, are among the biggest causes of premature aging. Drunk Elephant C-Firma™ Vitamin C Day Serum The Drunk Elephant C-Firma is a lightweight serum that promises to give skin a glow by combining the brightening powers of vitamin C with ferulic acid, l-ascorbic acid, and vitamin E. The included sodium hyaluronate is meant to replace hydration loss, so you shouldn’t have to deal with any irritation. Sunday Riley C.E.O. Rapid Flash Brightening Serum This potent serum is jam-packed with vitamin C (15 percent, to be exact), which means it’s a potential superstar at both brightening skin and dousing it in antioxidants. Peptides Using peptides on your skin has many benefits, says Somenek. “The skin barrier is what defends the body against pollution, UV rays, bacteria, and toxins. It can be damaged by several everyday factors. Using topical peptides aids in building a stronger barrier,” he says. “Peptides comprise elastic fibers, which are a type of protein. These fibers help to make skin appear taut and firm. Peptides can also help repair damaged skin, relieve inflammation, and even out skin tone. Some peptides can kill acne-causing bacteria that is common in 20-somethings.” Kunin agrees, saying, “Peptides are an excellent entry point for supporting collagen.” She recommends looking for face and eye treatments that contain these collagen-boosting powerhouses. Charlotte Tilbury Magic Eye Rescue Cream This Charlotte Tilbury super-emollient eye cream has a base of coconut oil and shea butter (read: it’s incredibly hydrating). Botanicals plus peptides are meant to help reduce dark circles and boost collagen, respectively. This creamy moisturizer serves up potent collagen-boosting peptides and pycnogenol, and antioxidant-rich vitamin C. “Instead of sitting on top of the skin, peptides penetrate the outer layer so they go deep. The ‘signals’ they send tell the cells to produce elastin and collagen, which are needed for youthful-looking skin,” explains Somenek. At-Home Peel Pads Remember that skin cell turnover fiasco we talked about earlier? One way to help support it is by exfoliating. “Exfoliation is important to help keep skin fresh and luminous,” Kunin says. She recommends using at-home peel pads as an easy and effective way to exfoliate. “The goal in your 20s is to fight the slowing pace of cell turnover. It is wise to use products that gently exfoliate, yet still remove oil and other impurities. Products that have Alpha Hydroxy Acids (AHA) or Beta Hydroxy Acids (BHA) are a good choice.” According to Somenek, you should only exfoliate two to three times a week. “People of all ages are guilty of over-exfoliating and that can be too much of a good thing,” he says. Dermadoctor Kakadu C Intensive Vitamin C Peel Pad A few swipes of this Derma Doctor powerful peel pad promise to leave your skin glowing and smooth, thanks to the seven (yes, seven) types of chemical exfoliants, including AHA and BHA. It also contains vitamin C via Kakadu plum extract for added brightening and antioxidant protection. KEY INGREDIENTS Kakadu plum extract is sourced from the Kakadu plum, a fruit grown in northern Australia. It contains vitamin C, which restores the skin’s natural barrier, increases collagen production, and soothes irritation. Dr. Dennis Gross Skincare Alpha Beta® Universal Daily Peel Pads These are the gold standard of peel pads, with a cult following and over 900 five-star reviews on Sephora. They’re easy to use and contain a blend of anti-aging exfoliating acids. Emollient Night Cream “In your 20s, you need to start upping the hydration in your skincare routine. You may have been cautious of over-moisturizing because of acne in your teens, but as you enter your 20s, your skin transitions and becomes drier,” Ross says. “I recommend an emollient night cream added into your evening skincare regimen.” “Twenty-somethings need to make sure that they are not using creams that will clog their pores and cause excess oil production,” says Somenek. Opt for non-comedogenic products. Cerave Skin Renewing Night Cream One great choice is the CeraVe Skin Renewing Night Cream, which is a non-comedogenic night cream that leaves skin soft and glowy. It combines the moisturizing powers of ceramides and hyaluronic acid. RoC Retinol Correxion Max Hydration Creme “The best night cream ingredients contain retinol, benzoyl peroxide, and/or salicylic acid or hyaluronic acid. The goal is to moisturize, yet remove excess oil,” says Somenek. This Roc Retinol Correxion cream fits the bill as it contains both hyaluronic acid and retinol so it promises to moisturize while also being non-comedogenic.

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