Deinde's Biotech Innovations: Revolutionizing Anti-Aging Skincare for the Future

Deinde’s Biotech-Driven Products Usher in a New Era of Anti-Aging Skincare

The skincare industry is booming, offering fresh approaches to common concerns as well as drawing in new generations focused on the health and improvement of their skin. Of course, anti-aging is one of the most popular skincare categories, with countless product lines claiming to help—but not all brands are created equal. At first glance, you might not notice what makes new brand Deinde and its three initial products (all under $100) so special—but it turns out the brand is employing innovative research and formulations to revolutionize our approach to skincare and aging. With a name translating to the Latin word for “Next,” Deinde comes at a pivotal moment in the evolution of skincare. Ahead, learn all about how the research and technology of Deinde set it apart, plus get more info on each product.

About the Brand

While countless skincare brands focused on anti-aging are on the market today, Deinde offers a fresh approach by focusing on preventative, biotech-driven products. “The industry is built on decades of training consumers to define the symptoms of skin aging as problems to combat and selling them on the empty promise of erasing those problems,” says Debut VP of consumer brands Dominique Gagnon. “This has created both a rampant belief that aging is the enemy, as well as profound societal damage to self-esteem as girls and women age. With the recent rise of wellness and preventative health care, these positive trends are extending into how consumers view their skincare, causing them to reevaluate their approach. We were surprised that 77% of skincare enthusiasts are now taking a preventative approach to their skincare routine, with 70% paying more attention to their core skin health than just a year ago.”

Deinde keeps the focus on science, which helps it to stand out from the pack. “Deinde is representative of a new generation of clean clinical brands: scientific team-led,” Gagnon tells us. “With our biotech parent company, Debut, we have in-house an AI-based new ingredient R&D program, with a host of PhDs and a women-led team of three cosmetic chemists with expertise working with novel ingredients and clinical-instrumentation-proven formulation. With that scientific foundation, we envision Deinde as an innovation leader in offering consumers new clinically proven ingredients that tackle ‘inflammaging’ and transform skin health.”

“Inflammaging” and Naringenin, Explained

Deinde often mentions “inflammaging” when describing the skin concerns that its products target, and the term refers to chronic, low-level inflammation occurring from environmental stressors. With a focus on ingredients, Deinde uses a proprietary, biotech-derived polyphenol called naringenin. “Naringenin outperforms niacinamide by 15 times in quenching inflammaging, effectively resetting the skin back to its pre-stressed state by reducing inflammaging in skin cells by 96%,” Gagnon says. “It has a wide range of antioxidant, anti-inflammatory, and anti-aging properties and improved elasticity and moisture in 100% of clinical participants. Typically found in a citrus peel, naringenin is challenging to extract and stabilize in its natural form. Our biotech-derived and manufactured naringenin produces a version that’s high-potency and delivers precision dosage with every application.”

A New Approach to Skincare

Designed with “zillennials” (ages 25-35) in mind, Deinde is for consumers who care about protecting their skin and promoting its health. “These are knowledgeable skincare buyers who go to dermatologists, do their research diligently, and rely on science-backed solutions to deliver results”, Gagnon says. “We are finding that they understand how an anti-inflammatory diet and lifestyle lead to better health and are looking to integrate that into an advanced clinical skincare routine.”

Deinde is adamant about clinical performance yet also emphasizes how consumers feel about their skin on a daily basis. “Finally, in reimagining a proactive skincare regimen, the team felt it important not only to focus on the clinical performance of our products, but also to champion how our consumers feel about their skin,” Gagnon tells us. “We believe everyone deserves to feel healthy and beautiful, and our job is to support and cheer them on.”

As part of this emphasis on positive self-image, Deinde vows to never alter images in campaign shoots and advertising, in what the brand calls its “For All” philosophy. “We conduct our clinical testing with all Fitzpatrick skin types, [and] we actively look for models and influencers who have different skin types, ages, and gender identities,” Gagnon says. “We have chosen not to hide their skin with makeup. And we have, as a rule, chosen never to retouch skin, faces, bodies, nails, or hair in our brand photography. One day, if my dreams came true, our consumers, in all their diverse styles, would make up all of our marketing.” As the skincare industry continues to grow and evolve, Deinde’s consumer-focused, science-backed approach seems primed to make a lasting mark.

The Best Deinde Products

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Skin-Strengthening Serum

Considered the Deinde hero product, “our Skin-Strengthening Serum not only helps protect skin against all five signs of ‘inflammaging’ (fine lines, dullness, uneven tone, dryness, and uneven texture), but promotes overall skin health with naringenin, tri-peptides, hyaluronic acid, and vitamin C,” Gagnon tells us. “A milky serum with a beautiful cushion, it leaves skin soft, smooth, and supple. It truly is a multi-functional marvel and is an easy upgrade from more singular-benefit-focused treatment serums.” We’re sold.

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Purifying Whipped Cleanser

This pH-optimized cleanser helps remove stubborn dirt, oil, and makeup residue without stripping your skin’s barrier, making it safe to use both morning and evening. Squeeze a pea-sized amount in the palm of your hand and add water to create a lather as you massage it into the skin before rinsing with warm water.

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Moisture-Locking Face Stick

Designed with the easiest application in mind, the Moisture-Locking Face Stick is a lightweight balm that aids in nourishing the skin while protecting from daily environmental stressors. To use, simply twist the stick up, gently glide it all over the face, and massage the product in afterwards until absorbed.

DQH Can I use salicylic acid first and then vitamin C? It’s easy to create a skincare routine, but knowing how to use it is another thing entirely. In most cases, if you’re not getting the desired skin results, it could be due to the layering of conflicting ingredients. So, is it possible that salicylic acid and vitamin C are such ingredients? Or are these active ingredients the duo that’s been missing from your skincare routine? If you want answers, stick around because today we are going to explain the benefits of salicylic acid and vitamin C and how they can be used in your daily life. What are the benefits of salicylic acid for skin? Salicylic acid is one of the most commonly used beta hydroxy acids and is favored by many people with oily, acne-prone skin. This acid is derived from willow bark, and unlike its water-soluble relatives (called alpha-hydroxy acids), salicylic acid is oil-soluble, which means it can penetrate deeper into the lower layers of the skin. Once it reaches the lower layers, it can help unclog pores of excess sebum, dirt, bacteria, debris, and impurities. This results in clearer skin tones and greater definition. Not only does salicylic acid benefit the underlying layers, but the outer surface of the skin benefits as well. When applied to the skin, salicylic acid removes the buildup of dead skin cells. This is accomplished by breaking the bonds that hold dead cells to the surface. Over time, this can cause the complexion to look dull and prone to acne, blackheads, and other blemishes. If you’d like to learn more about salicylic acid and how it can improve your skin, check out this dedicated blog post from a beauty insider. What are the benefits of vitamin C for skin? Vitamin C is considered one of the most powerful antioxidants, which means it is very effective at fighting free radicals and preventing them from causing further skin damage. Examples of free radicals include pollution, central heating, UV rays and harsh climate. They attack proteins, fats and cell membranes as soon as they come into contact with the skin, causing signs of premature aging such as fine lines and wrinkles as well as hyperpigmentation, flaky patches of skin and loss of elasticity. Many people usually prefer to use vitamin C in their morning routine as this ingredient gives the complexion a radiant glow. You’ll also find that vitamin C can target areas of hyperpigmentation, plumping the skin and reducing the appearance of fine lines and wrinkles. The thing about vitamin C is that there are a lot of outdated studies going back to the 1950s that describe vitamin C as an unstable skin component. Thanks to improvements in modern technology, this is no longer the case as all products now contain a stable form of vitamin C. Visit The Beauty Insider to learn more about vitamin C. So please check out our blog post. Can I use salicylic acid first and then vitamin C? Yes, you absolutely can. In fact, it’s thought that using salicylic acid before using vitamin C ensures it penetrates faster and works faster. This is an efficient way to utilize two power sources, and the reason has to do with pH. For example, the skin’s natural pH is about 4.7, making it slightly acidic. Salicylic acid and vitamin C are also both acidic, and you’ll find that vitamin C is absorbed quickly into the skin. Therefore, using salicylic acid beforehand can increase the acidity of the skin and allow vitamin C to penetrate into the skin faster. While this is considered an effective way to combine two powerful ingredients, you need to be aware of your skin type and how it reacts to certain active ingredients. Even people with perfect, normal skin can experience skin sensitivity and irritation. Therefore, always consult a doctor or dermatologist before using any new products on your skin. It’s also important to follow skin application rules. In this case, you need to use the product correctly to ensure you get the best results for your skin. If you’re not sure what I mean, the basic rule for skin is to start with the thinnest consistency and work your way up to the thickest consistency. This prevents a barrier from forming on the surface, preventing other active ingredients from penetrating the skin. Can I use salicylic acid at night and vitamin C in the morning? Yes, absolutely, this is considered the most effective way to get returns without any adverse side effects. This is because there is enough time between applications to ensure that the skin’s pH levels return to balance. You’ll also find that Vitamin C is rich in antioxidants and is perfect for use in the morning to ensure your skin is protected and looking its healthiest. Due to the small size of salicylic acid molecules, it is an acid that is able to reach the deepest parts of the skin. While this is effective at keeping skin clear, it also increases the risk of irritation and photosensitivity. Therefore, many people prefer to use powerful BHAs in their evening routine without exposure to UV rays, pollution, or harsh weather. Warning: If you avoid using sunscreen every day, none of these ingredients will do what your skin needs. The combination of chemical peels and powerful ingredients increases the risk of further damage to the skin’s surface. Use SPF 50 every day to keep your skin protected and your lipid barrier healthy, even on cloudy days, keeping your skin in top condition.

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