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Everything You Need to Know About Humectants in Skincare
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Everything You Need to Know About Humectants in Skincare

24 April 2025


Humectants in Skin Care Products




What is a humectant?



Humectants are hygroscopic ingredients, meaning they are able to attract and retain water molecules from their surrounding environment.




Humectants are commonly found in moisturizers and other hydrating skincare products. However, there are a few caveats about when to use and when to avoid using humectants in your skincare routine.



Find out more about how humectants work, examples of humectant ingredients, and when to use them here.




To find out if humectant moisturizers are right for you- take the skin type quiz.



What is a humectant moisturizer?




Humectant moisturizers grab water and bind it to the skin’s surface.



They can temporarily plump fine lines and wrinkles and give skin a dewy glow.




Here are examples of humectant moisturizers:



Filorga NCEF-ESSENCE Supreme Multi-Correction Lotion




$68.00



Out of Stock




Filorga NCEF-REVERSE Supreme Multi-Correction Cream



$114.00




Out of Stock



Murad Targeted Wrinkle Corrector




$78.00



Add to Cart




Neocutis BIO GEL FIRM Moisturizing Hydrogel



$83.00




Add to Cart



ClarityRx Get Balanced Probiotic Serum




$78.00



Add to Cart




EltaMD PM Restore Moisturizer



$17.00

Add to Cart

Emepelle Night Cream

$195.00

Add to Cart

Filorga GLOBAL-REPAIR INTENSIVE Nutri-Restorative Multi-Revitalising Serum

$124.00

Out of Stock

Filorga HYDRA-HYAL Intensive Hydrating Plumping Concentrate

$69.00

Out of Stock

Filorga MESO-MASK Smoothing Radiance Mask

$69.00

Out of Stock

Filorga NCEF-ESSENCE Supreme Multi-Correction Lotion

$68.00

Out of Stock

Filorga NCEF-REVERSE Supreme Multi-Correction Cream

$114.00

Out of Stock

Murad Targeted Wrinkle Corrector

$78.00

Add to Cart

Neocutis BIO GEL FIRM Moisturizing Hydrogel

$83.00

Add to Cart

ClarityRx Get Balanced Probiotic Serum

$78.00

Add to Cart

EltaMD PM Restore Moisturizer

$17.00

Add to Cart

Emepelle Night Cream

$195.00

Add to Cart

Filorga GLOBAL-REPAIR INTENSIVE Nutri-Restorative Multi-Revitalising Serum

$124.00

Out of Stock

Filorga HYDRA-HYAL Intensive Hydrating Plumping Concentrate

$69.00

Out of Stock

Filorga MESO-MASK Smoothing Radiance Mask

$69.00

Out of Stock

Filorga NCEF-ESSENCE Supreme Multi-Correction Lotion

$68.00

Out of Stock

Filorga NCEF-REVERSE Supreme Multi-Correction Cream

$114.00

Out of Stock

Murad Targeted Wrinkle Corrector

$78.00

Add to Cart

Neocutis BIO GEL FIRM Moisturizing Hydrogel

$83.00

Add to Cart

ClarityRx Get Balanced Probiotic Serum

$78.00

Add to Cart

EltaMD PM Restore Moisturizer

$17.00

Add to Cart

Emepelle Night Cream

$195.00

Add to Cart

Filorga GLOBAL-REPAIR INTENSIVE Nutri-Restorative Multi-Revitalising Serum

$124.00

Out of Stock

Filorga HYDRA-HYAL Intensive Hydrating Plumping Concentrate

$69.00

Out of Stock

Filorga MESO-MASK Smoothing Radiance Mask

$69.00

Out of Stock

Hyaluronic acid serums are the best humectant moisturizers.

ISDIN Hyaluronic Booster 10 Ampoules

$46.00

Add to Cart

ISDIN Hyaluronic Concentrate

$100.00

Add to Cart

ISDIN Instant Flash

$40.00

Add to Cart

La Roche-Posay Hyalu B5 Hyaluronic Acid Serum

$39.99

Add to Cart

CeraVe Hydrating Hyaluronic Acid Serum

$20.99

Out of Stock

ClarityRx Daily Dose of Water Hyaluronic Acid Hydrating Serum

$80.00

Add to Cart

ClarityRx Get Balanced Probiotic Serum

$78.00

Add to Cart

ClarityRx Take It Easy Calming Serum

$76.00

Add to Cart

Filorga HYDRA-HYAL Intensive Hydrating Plumping Concentrate

$69.00

Out of Stock

ISDIN Flavo-C Ultraglican Ampules

$46.00

Out of Stock

ISDIN Hyaluronic Booster 10 Ampoules

$46.00

Add to Cart

ISDIN Hyaluronic Concentrate

$100.00

Add to Cart

ISDIN Instant Flash

$40.00

Add to Cart

La Roche-Posay Hyalu B5 Hyaluronic Acid Serum

$39.99

Add to Cart

CeraVe Hydrating Hyaluronic Acid Serum

$20.99

Out of Stock

ClarityRx Daily Dose of Water Hyaluronic Acid Hydrating Serum

$80.00

Add to Cart

ClarityRx Get Balanced Probiotic Serum

$78.00

Add to Cart

ClarityRx Take It Easy Calming Serum

$76.00

Add to Cart

Filorga HYDRA-HYAL Intensive Hydrating Plumping Concentrate

$69.00

Out of Stock

ISDIN Flavo-C Ultraglican Ampules

$46.00

Out of Stock

ISDIN Hyaluronic Booster 10 Ampoules

$46.00

Add to Cart

ISDIN Hyaluronic Concentrate

$100.00

Add to Cart

ISDIN Instant Flash

$40.00

Add to Cart

La Roche-Posay Hyalu B5 Hyaluronic Acid Serum

$39.99

Add to Cart

CeraVe Hydrating Hyaluronic Acid Serum

$20.99

Out of Stock

ClarityRx Daily Dose of Water Hyaluronic Acid Hydrating Serum

$80.00

Add to Cart

ClarityRx Get Balanced Probiotic Serum

$78.00

Add to Cart

ClarityRx Take It Easy Calming Serum

$76.00

Add to Cart

Filorga HYDRA-HYAL Intensive Hydrating Plumping Concentrate

$69.00

Out of Stock

ISDIN Flavo-C Ultraglican Ampules

$46.00

Out of Stock

How Do Humectants Work?

Humectants work to hydrate and temporarily plump your skin by drawing in moisture from either the deeper layers of your skin to the surface or from humid air to your skin. Hyaluronic acid (HA) is a great example of a humectant — HA molecules can bind to and retain up to 1,000 times their molecular weight in water!

However, if you are in a dry climate where there is little moisture in the air available for humectants to pull into your skin, using a humectant on its own can actually cause dryness. This is because the humectant ingredients will absorb water molecules from the deeper layers of your skin and pull them onto the surface, where they can eventually evaporate. To prevent this, pair humectant ingredients with occlusive ingredients, which act as a physical barrier between your skin and the outside environment, thus sealing moisture inside.

Humectants are also a type of emollient, which smooth and soften the skin. During the desquamation process, when new skin cells push old, flaky skin cells from the surface of your skin, emollients like humectants help to smooth the rough edges of these flaky cells to create a smoother and more uniform appearance.

Types of Humectants

There are two types of humectant ingredients: natural and synthetic. Both types can be found in a wide array of skincare and personal care products, including shampoo, conditioner, body wash, hair products, lip balms, and soaps. The specific humectant ingredients that are chosen for use in a given product depend on many factors, including the purpose of the product, how the humectants will interact with other ingredients, and others.

Glycerin and Hyaluronic acid are humectants

What is the most common humectant?

The 3 most commonly used humectants in moisturizers are:

Hyaluronic acid

Glycerin

Aloe vera

Glycerin is a particularly interesting humectant (to me), because it is one of the only ingredients used in skin care that is capable of traveling through the aquaporin channels between skin cells. This ability allows glycerin to hydrate hard to reach layers and cells in the skin that other humectants could simply never reach.

Another interesting fact about glycerin is that it is the primary humectant component of honey!

List of Humectant Ingredients in Moisturizers

Moisturizers and other types of skincare products contain natural humectants or humectants that are made in the laboratory.

Natural and plant-derived Humectants

Some common naturally-derived humectant ingredients include:

Aloe vera

Beta glucan

Glycerin

Honey

Hyaluronic acid

Lactic acid (from milk)

Panthenol (Pro-Vitamin B5)

Phytic acid (from rice)

Saccharides

Sodium PCA

Sorbitol

Urea

Synthetic Humectants

Examples of common man-made humectants include:

Butylene Glycol

Dipropylene Glycol

Gluconolactone

Glycereth-26

Glycolic acid

Heparan sulfate

Hexalene Glycol

Propylene glycol (PEG)

Sodium Lactate

Urea

Is coconut oil a humectant?

No coconut oil is not a humectant, rather it is considered an occlusive ingredient. Coconut is also comedogenic meaning it clogs pores!

Coconut oil does hydrate the skin, but not because it pulls water towards itself. Instead, coconut oil has saturated fatty acids that prevent water from evaporating off of the skin, while simultaneously providing a small concentration of unsaturated fatty acids which are capable of repairing the skin barrier.

Is squalane a humectant?

Squalane and squalene are not humectants. Squalane is an oily substance that is an example of an occlusive ingredient.

They are also considered emollients.

Emollient is a fancy way of saying it makes things look shiny!

When Should You Use Humectants?

Use humectants to give skin a dewy glass skin glow. Use them in moisturizers, serums, toners, cleansers, and other hydrating skincare products. Oily and dry skin types can use humectants, however, dry skin types should always combine humectants with barrier repair ingredients.

The best way to know if you need a humectant moisturizer is to shop by your Baumann Skin Type.

Dry Skin Types and Humectants

If you are a dry Baumann Skin Type, use products that pair humectants and occlusives together. The humectant draws in the moisture and occlusives keep it sealed within your skin. Moisturizers with these types of ingredients will feel good on dry skin. However, this is a short term solutions to dry skin. For the best long term results,

use a barrier repair moisturizer that contains ceramides, fatty acids, and cholesterol. These are lipids (fats) that your skin naturally produces on its own to maintain a properly functioning skin barrier.

If you have very dry skin or struggle with conditions like eczema that cause itching and flaking, your skin does not produce enough lipids in the proper ratio, and your skin barrier is damaged and will not be as effective at holding onto moisture as it should be. Combining a barrier repair moisturizer that also has humectants and occlusives is the best way to moisturizer dry skin. Using a humectant alone can actually harm dry skin!

Oily Skin Types and Humectants

Oily skin types often prefer humectants over occlusives. Humectants make oily skin feel dewy and moisturized without feeling oily or greasy. I like to give my oily skin patients moisturizers with humectants such as a hyaluronic acid serum. This is the best way to make oily skin glow. It might not look good on camera so try it ahead of time before you film any videos or take photos because humectants can make oily skin types look shinier.

When Should You Avoid Humectants?

In some specific instances, humectants should be avoided or limited.

If you live in a dry climate and have dry skin. In this case, humectants should always be paired with occlusive ingredients like argan oil, jojoba oil, or beeswax to ensure your skin does not lose moisture. Using humectants on their own in a dry climate can worsen dryness and flaking.

When using eye creams to diminish puffiness. Under-eye puffiness is caused by fluid retention in that area. You do not want to use humectants in this instance, as these ingredients will draw in more moisture and make puffiness worse.

When using lip balm. Look for a lip balm that contains a mixture of humectant and occlusive ingredients — not humectants on their own. Lip balms that contain only humectants can cause your lips to become “addicted” to lip balm, as these ingredients will actually dry your lips out over time, causing you to continuously reapply the product to pull in more moisture.

Will humectant repair the skin barrier?

Humectant ingredients have temporary results and do not repair a damaged skin barrier! To read more about the science of skin barriers- click here.Humectants should not be sed in dry skin types without barrier repair ingredients.

Humectants are useful hydrating ingredients that are generally best used in conjunction with occlusive agents to not only draw in moisture but also seal it within your skin.

To find the best moisturizers and skincare products for your skin type- shop for skin care products using your Baumann Skin Type.

DQH Can I use salicylic acid first and then vitamin C? It’s easy to create a skincare routine, but knowing how to use it is another thing entirely. In most cases, if you’re not getting the desired skin results, it could be due to the layering of conflicting ingredients. So, is it possible that salicylic acid and vitamin C are such ingredients? Or are these active ingredients the duo that’s been missing from your skincare routine? If you want answers, stick around because today we are going to explain the benefits of salicylic acid and vitamin C and how they can be used in your daily life. What are the benefits of salicylic acid for skin? Salicylic acid is one of the most commonly used beta hydroxy acids and is favored by many people with oily, acne-prone skin. This acid is derived from willow bark, and unlike its water-soluble relatives (called alpha-hydroxy acids), salicylic acid is oil-soluble, which means it can penetrate deeper into the lower layers of the skin. Once it reaches the lower layers, it can help unclog pores of excess sebum, dirt, bacteria, debris, and impurities. This results in clearer skin tones and greater definition. Not only does salicylic acid benefit the underlying layers, but the outer surface of the skin benefits as well. When applied to the skin, salicylic acid removes the buildup of dead skin cells. This is accomplished by breaking the bonds that hold dead cells to the surface. Over time, this can cause the complexion to look dull and prone to acne, blackheads, and other blemishes. If you’d like to learn more about salicylic acid and how it can improve your skin, check out this dedicated blog post from a beauty insider. What are the benefits of vitamin C for skin? Vitamin C is considered one of the most powerful antioxidants, which means it is very effective at fighting free radicals and preventing them from causing further skin damage. Examples of free radicals include pollution, central heating, UV rays and harsh climate. They attack proteins, fats and cell membranes as soon as they come into contact with the skin, causing signs of premature aging such as fine lines and wrinkles as well as hyperpigmentation, flaky patches of skin and loss of elasticity. Many people usually prefer to use vitamin C in their morning routine as this ingredient gives the complexion a radiant glow. You’ll also find that vitamin C can target areas of hyperpigmentation, plumping the skin and reducing the appearance of fine lines and wrinkles. The thing about vitamin C is that there are a lot of outdated studies going back to the 1950s that describe vitamin C as an unstable skin component. Thanks to improvements in modern technology, this is no longer the case as all products now contain a stable form of vitamin C. Visit The Beauty Insider to learn more about vitamin C. So please check out our blog post. Can I use salicylic acid first and then vitamin C? Yes, you absolutely can. In fact, it’s thought that using salicylic acid before using vitamin C ensures it penetrates faster and works faster. This is an efficient way to utilize two power sources, and the reason has to do with pH. For example, the skin’s natural pH is about 4.7, making it slightly acidic. Salicylic acid and vitamin C are also both acidic, and you’ll find that vitamin C is absorbed quickly into the skin. Therefore, using salicylic acid beforehand can increase the acidity of the skin and allow vitamin C to penetrate into the skin faster. While this is considered an effective way to combine two powerful ingredients, you need to be aware of your skin type and how it reacts to certain active ingredients. Even people with perfect, normal skin can experience skin sensitivity and irritation. Therefore, always consult a doctor or dermatologist before using any new products on your skin. It’s also important to follow skin application rules. In this case, you need to use the product correctly to ensure you get the best results for your skin. If you’re not sure what I mean, the basic rule for skin is to start with the thinnest consistency and work your way up to the thickest consistency. This prevents a barrier from forming on the surface, preventing other active ingredients from penetrating the skin. Can I use salicylic acid at night and vitamin C in the morning? Yes, absolutely, this is considered the most effective way to get returns without any adverse side effects. This is because there is enough time between applications to ensure that the skin’s pH levels return to balance. You’ll also find that Vitamin C is rich in antioxidants and is perfect for use in the morning to ensure your skin is protected and looking its healthiest. Due to the small size of salicylic acid molecules, it is an acid that is able to reach the deepest parts of the skin. While this is effective at keeping skin clear, it also increases the risk of irritation and photosensitivity. Therefore, many people prefer to use powerful BHAs in their evening routine without exposure to UV rays, pollution, or harsh weather. Warning: If you avoid using sunscreen every day, none of these ingredients will do what your skin needs. The combination of chemical peels and powerful ingredients increases the risk of further damage to the skin’s surface. Use SPF 50 every day to keep your skin protected and your lipid barrier healthy, even on cloudy days, keeping your skin in top condition.
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